Back in the 90s when DJs would hang out and chat, one of the popular topics was the fond hope that ‘one day dance music would be played on the radio’. In that era, dance music was a special pleasure and something you had to go to a club to hear. Radio stations played a mix of oldies, rock and ballads. Fast forward to 2012 and it seems like nothing but dance music is played on the radio.
The tracks that work well on the dance-floor are an endless stream of David Guetta, Calvin Harris, will.i.am, Swedish House Mafia et al. It’s not that these are necessarily bad tracks, but you can hear them on any radio station, music TV show, city or suburban club. They’re everywhere! But of course this exactly what we wanted… wasn’t it?
Ubiquitous commercial music has led to the death of the ‘club hit’; the track that you just had to go to a club to hear because it would not be played anywhere else. That’s why it’s so refreshing to hear an artist who gets club play and nothing else.
Angelo Paciotti, otherwise known as Tradelove, has a string of club hits fashioned from his own work and collaborations with other artists. He first came onto the radar with his catchy sample rework of ‘Rock the Casbah’ and has followed that up with a string of infectious, quirky and funny tracks that have a pounding beat and an unexpected sample. ‘All Right’ with a Lionel Ritchie sample, ‘Hold On’ with Wilson Phillips and the current track ‘Bette Davis Eyes’ (which obviously samples Kim Carnes) have given us back the club-hit.
A DJ since 1996, Tradelove knows what we want in a club hit and he consistently delivers. The tracks are dance-floor friendly but fortunately not radio friendly. There is no 3:30 cut down for radio play. There is no clip for MTV. You will not hear this in a shopping centre. You will not hear this on a dance hit compilation CD played by neighbours your neighbours at 3am.
Best of all, you will not hear this after a radio prank call.
Listen to Tradelove:
Rock the Casbah http://youtu.be/97v7ObJQ8XA
All Right http://youtu.be/ORcg02_n9Y4
Hold On http://youtu.be/pdX5MdWgKB8
Bette Davis Eyes http://youtu.be/O7dindplYPo
Tell Me Boy http://youtu.be/wOecA1a3tZ8